Motorcycle riders from all walks of life?rom Main Street to Wall Street, Hollywood to Washington, D.C.?are invited to peel back their ?adass?masks and answer one simple question: what is the meaning of life? Their answers expose the motorcycle community? lesser-known philosophical and charitable nature and help to smash the typical motorcycle-rider stereotype. Joining the ?egular folks?interviewed are celebrities, including Peter Fonda, Gen. Tommy Franks, John Paul DeJoria, Jillian Michaels, Kyle Petty, Carey Hart, and Norman Reedus, along with a former chair of the Joint Chiefs of Staff, a Congressman, a Senator, a former NASA astronaut, governors, military generals, actors, rock n?oll and country artists, corporate executives, and NFL, NBA, MLB sports figures. Whether you drive on four wheels or straddle a ?ild thang" on two, these voices are sure to enlighten and entertain.
Louise Lewis has more than 30 years of experience in marketing and advertising, having held senior-level positions on the client, advertising agency, and advertising sales sides of the business. She considers herself a self-growth junkie, continuing to seek light, love, and wisdom in her daily life. She has been a volunteer for Big Brother/Sister, Catholic Ministries Juvenile Detention, and CHOC Children? Hospital, and has devoted more than a decade to her meaning-of-life journey with her "biker dude" friends, as the hospital kids call them. She has born and raised in Louisiana, obtained a degree in communications from California State University, Fullerton, and now cares for her mom in Florida.

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